About the Author:
I work in marketing at a Bible Software Company. I do some freelance web development. My name is Ryan Burns
I thought this was interesting. After making a deposit and having shown me two ads during the process, right before getting my card, the ATM asked if I wanted to print out details about the offer.
First time I've seen something like that.
Sent from my iPhone.
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Doing some spring cleaning the other day and my office mate came across this beauty from 2001. We both had a good laugh at Flash's expense.
Kinda feel bad for them though. Nine years and the news is still the same.
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This was in my fridge. Blame my wife.
I got a kick out the marketing copy on the back of this beer. Nothing like calling your beer "Aarogant Bastard Ale" and then following through with the marketing by writing, "It is quite doubtful that you have the taste or sophistication to be able to appreciate an ale of this quality and depth."
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HT to @bobpritchett for pointing out this video.
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From time to time I stumble across free magazine offers that have the potential to help me as a marketer. Today, while cleaning out my gmail account, I saw one I thought I'd subscribe to and thought you might be interested too.
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If you're in marketing, you should not only know what SEO is but you should know how it works. SEOmoz published a good post a few months back that is a good introduction (or refresher) for SEO best practices. It is a quick and easy read that is well worth your time.
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I don't mind gospel tracts. However, if you are going to take the time to write one for atheists, and market it as a test, make sure that your questions actually make sense. If not, you're gonna lose a little credibility.
Can anyone tell me what the answer to "B" is?
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Apparently my credit card "may have been illegally obtained as a result of a merchant database compromise...". Citi kindly sent me a new card and new account number. During the activation process Citi was also kind enough to offer me two different sales pitches while my card was authorized and the account was set up.
It could be just me, but pitching your product line to someone who is dealing with all the annoying issues surrounding a lost/stolen credit card might not be the best idea. I'm already in a bad mood that I will have to go and change all the bazillion bills and online accounts tied to that credit card. Perhaps the right pitch isn't "Hey, you want to open a checking account with Citi?" Uh, yeah... I want to double all the pain I'm currently experienceing. Thanks. Maybe, just maybe, I'd be ok with being pitched a protection service for my credit card. But, better yet, why don't you use this negative experience I'm faced with as opportunity to try and boost my feelings about your brand. Don't try and sell me, rather tell me how you value me and my security. Perhaps point me to information and resources on your website to help secure my credit card. When I'm there, then you can try and sell me. Just a friendly reminder that context and timing are important.Comments [0]
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